Discipline: Programming, Design, Print
Client: Self Initiated
Collaborators: Kristian Jones
Exploring the relationship between advertising and technology, (Ad)ssemblage comprises a series of images created using a procedural algorithm and a database of advertising imagery for luxury goods. The system produces a mass assemblage, consequently demanding the viewer sees imagery that would not typically be used together in advertisements. However, the final images still feel like genuine adverts because the core elements of traditional advertising remain.
(Ad)ssemblage is an artwork created in collaboration with Kristian Jones through Algorithmic Studio.